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Choosing Serenity

Empower Your Recovery Journey with Style
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OUR PRODUCT PHILOSOPHY

We thoughtfully design empowering apparel and accessories, crafted with care to inspire your journey and promote a lifestyle of strength, serenity, and purpose.

Featured Collections

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T-Shirts
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Hats
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Cups, Mugs & Bottles
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Bracelets
Gifts
Ornaments
Cups, Mugs, Bottles
Hats
Keychains
T-shirts
Totes
Wall Posters
Candles
Hoodies & Sweatshirts
Gifts

Empowering Recovery Journeys

Inspiring Strength and Serenity with Every Purchase.

Celebrating Milestones

Mark Every Victory on Your Path to Sobriety

Community of Support

Join a Network That Uplifts and Encourages

Purpose with Every Product

Wear Your Strength and Share Your Story

Testimonials

Jakey Brand is more than just apparel—it’s a daily reminder of my strength. Every time I wear their gear, I feel empowered to keep moving forward in my recovery journey.


– Sarah M.

The quality and meaning behind these products are unmatched. Jakey Brand has created something truly special, helping me embrace serenity in every step of my journey.


– Michael T.

Wearing Jakey Brand isn’t just about looking good; it’s about feeling good too. Their products remind me of how far I’ve come, and I’m proud to support a brand that uplifts others.


– Emily R.

Strength
Serenity
Purpose
  • Best Sellers
  • New Arrivals
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AA Circle Triangle Large White Logo 3D Puff Embroidery Sober 12-step Rehab Recovery Birthday Milestone Gift Mesh Retro Hat $16.95
AA Circle Triangle Large White Logo 3D Puff Embroidery Sober 12-step Rehab Recovery Birthday Milestone Gift Mesh Retro Hat - color variant: Black
AA Circle Triangle Large White Logo 3D Puff Embroidery Sober 12-step Rehab Recovery Birthday Milestone Gift Mesh Retro Hat - color variant: Black/ White
AA Circle Triangle Large White Logo 3D Puff Embroidery Sober 12-step Rehab Recovery Birthday Milestone Gift Mesh Retro Hat - color variant: Navy
AA Circle Triangle Large White Logo 3D Puff Embroidery Sober 12-step Rehab Recovery Birthday Milestone Gift Mesh Retro Hat - color variant: Navy/ White
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Bass Pro Clean & Sober Bros Rehab Recovery Sobriety Milestone Birthday Gift Cap Otto Camo mesh hat $20.50
Bass Pro Clean & Sober Bros Rehab Recovery Sobriety Milestone Birthday Gift Cap Otto Camo mesh hat - color variant: Camo/Black
Bass Pro Clean & Sober Bros Rehab Recovery Sobriety Milestone Birthday Gift Cap Otto Camo mesh hat - color variant: Camo/Brown
Bass Pro Clean & Sober Bros Rehab Recovery Sobriety Milestone Birthday Gift Cap Otto Camo mesh hat - color variant: Camo/Olive
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Geico I Just Saved by Switching to Sobriety Black Funny AA NA Al-Anon Rehab Sobriety Milestone Gift Premium T-shirt From $24.80
Geico I Just Saved by Switching to Sobriety Black Funny AA NA Al-Anon Rehab Sobriety Milestone Gift Premium T-shirt - color variant: Red
Geico I Just Saved by Switching to Sobriety Black Funny AA NA Al-Anon Rehab Sobriety Milestone Gift Premium T-shirt - color variant: Hemp
Geico I Just Saved by Switching to Sobriety Black Funny AA NA Al-Anon Rehab Sobriety Milestone Gift Premium T-shirt - color variant: Berry
Geico I Just Saved by Switching to Sobriety Black Funny AA NA Al-Anon Rehab Sobriety Milestone Gift Premium T-shirt - color variant: Espresso
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I Heart Being Sober AA Circle Triangle Logo No Matter What One Day at a Time 12-step Rehab Recovery Stainless straw lid $23.69
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Large Tote Happy Joyous & Free AA NA Al-Anon Slogans Sayings Clean & Sober Rehab Recovery Gift Reusable Tote Beach Bag w/ Pocket $21.09
Large Tote Happy Joyous & Free AA NA Al-Anon Slogans Sayings Clean & Sober Rehab Recovery Gift Reusable Tote Beach Bag w/ Pocket - color variant: Black
Large Tote Happy Joyous & Free AA NA Al-Anon Slogans Sayings Clean & Sober Rehab Recovery Gift Reusable Tote Beach Bag w/ Pocket - color variant: Red
Large Tote Happy Joyous & Free AA NA Al-Anon Slogans Sayings Clean & Sober Rehab Recovery Gift Reusable Tote Beach Bag w/ Pocket - color variant: Yellow
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Quick Buy
Medium-Sized Happy Joyous & Free AA NA Slogans Sayings 12-step Recovery Gift Medium-Sized Tote bag $18.50
Medium-Sized Happy Joyous & Free AA NA Slogans Sayings 12-step Recovery Gift Medium-Sized Tote bag - color variant: Black
Medium-Sized Happy Joyous & Free AA NA Slogans Sayings 12-step Recovery Gift Medium-Sized Tote bag - color variant: Red
Medium-Sized Happy Joyous & Free AA NA Slogans Sayings 12-step Recovery Gift Medium-Sized Tote bag - color variant: Yellow
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Quick Buy
Addicted to the Clean and Sober Life Adidas Parody AA NA Al-Anon Recovery Rehab Sobriety Milestone Birthday Gift Premium T-shirt From $25.73
Addicted to the Clean and Sober Life Adidas Parody AA NA Al-Anon Recovery Rehab Sobriety Milestone Birthday Gift Premium T-shirt - color variant: Black
Addicted to the Clean and Sober Life Adidas Parody AA NA Al-Anon Recovery Rehab Sobriety Milestone Birthday Gift Premium T-shirt - color variant: Red
Addicted to the Clean and Sober Life Adidas Parody AA NA Al-Anon Recovery Rehab Sobriety Milestone Birthday Gift Premium T-shirt - color variant: White
Addicted to the Clean and Sober Life Adidas Parody AA NA Al-Anon Recovery Rehab Sobriety Milestone Birthday Gift Premium T-shirt - color variant: Crunchberry
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b-Life on Life's Terms AA NA Sayings Slogans 12-step Motivational Inspired Recovery Support Gifts Mouse Pad (Rectangle) $12.98
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Bill & Bob's Coffee Shop Cup AA NA Al-Anon Recovery Rehab Clean Sober Milestone Gift Premium T-shirt From $24.80
Bill & Bob's Coffee Shop Cup AA NA Al-Anon Recovery Rehab Clean Sober Milestone Gift Premium T-shirt - color variant: Violet
Bill & Bob's Coffee Shop Cup AA NA Al-Anon Recovery Rehab Clean Sober Milestone Gift Premium T-shirt - color variant: Crunchberry
Bill & Bob's Coffee Shop Cup AA NA Al-Anon Recovery Rehab Clean Sober Milestone Gift Premium T-shirt - color variant: Terracotta
Bill & Bob's Coffee Shop Cup AA NA Al-Anon Recovery Rehab Clean Sober Milestone Gift Premium T-shirt - color variant: Granite
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Clean & Sober Rockstar AA NA Al-Anon Rehab Recovery Birthday Milestone Gift Stainless water bottle 2 w/straw lid $22.50
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Dopeless Hope Fiend Block AA NA Al-Anon Rehab Recovery Clean Sober Milestone Premium T-shirt From $24.80
Dopeless Hope Fiend Block AA NA Al-Anon Rehab Recovery Clean Sober Milestone Premium T-shirt - color variant: Black
Dopeless Hope Fiend Block AA NA Al-Anon Rehab Recovery Clean Sober Milestone Premium T-shirt - color variant: Navy
Dopeless Hope Fiend Block AA NA Al-Anon Rehab Recovery Clean Sober Milestone Premium T-shirt - color variant: Red
Dopeless Hope Fiend Block AA NA Al-Anon Rehab Recovery Clean Sober Milestone Premium T-shirt - color variant: True Navy
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Ely Does It 12-Step Meeting Parody Premium T-shirt From $22.48
Ely Does It 12-Step Meeting Parody Premium T-shirt - color variant: Black
Ely Does It 12-Step Meeting Parody Premium T-shirt - color variant: True Navy
Ely Does It 12-Step Meeting Parody Premium T-shirt - color variant: Hemp
Ely Does It 12-Step Meeting Parody Premium T-shirt - color variant: Mystic Blue
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Essentials, Redefined with Purpose

Our collection of thoughtfully designed accessories blends durability, style, and inspiration. Each piece, crafted with care and attention to detail, serves as a reminder of your strength and resilience. Whether you’re on your recovery journey or simply living with purpose, these essentials are made to elevate your everyday life.